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Social Media Analytics

Social Media Analytics is one of the key focus areas for the companies who focus on Digital Marketing and Sales . Many of the companies social media as one among their key Marketing tool . This is mainly due to realization of potential of social media and and its usage base . However very few organisation have a Social Media Analytics strategy and most often depends on manual data collection .

Viion brings a comprehensive Big Data solution for Social Media Analytics . Our solution is not a genric data pulling solution . Our social media analatic approach starts from understand Customer Business domain and current usage of social and digital medial Analytics . It include product strategies, competitors , customer base etc and we customize our Social Media Analtics suit based on this informations

    Key Features
  • Consolidated view of All Social Media Platforms
  • Real time Analytics
  • Include Facebook , twitter , Linkedin , Youtube , instagram etc
  • Amazing reporting capability , customisable reports , graphs ,charts etc
  • Extensive list of parameters, dimensions capable of both summarized and drilled down view
  • Highly targeted towards business needs
  • Sentimental Analysis capabilities
  • Integration with Mobile and Web Analytics

facebook analytics

Facebook is key social Marketing tool mainly because its large user base . We create many granular reports based on Facebook data like

  • Competitor Analysis
  • Content Analytics
  • Interaction Analysis
  • Impression Analysis
  • User Analytics
  • Sentiment Analysis
  • Fans Analytics

Twitter Analytics

Twiter Analytics is another great area of Social media Analytics . Twitter being one of the most popular and viral social media and tweets and retweets are great source of information for companies

  • Tweet Analytics
  • Follower Analytics
  • User Base Analytics
  • Negative Analysis
  • Hashtag analysis

Youtube Analytics & Instagram Analytics

Youtube and Instgram are two major video sharing and advertising platforms . Many companies creates amazing video contents and it is important to know how social media is responding to the contnet